In the corporate world, individuals and teams use mind mapping to derive solutions, plan agendas, create models, generate new marketing ideas, improve concepts, identify and categorize customer groups, and many more.

Since then, businesses have been using mind mapping activities to come up with great ideas and frameworks. Later, in the 1970s, when Tony Buzan, the famous British psychologist, and an educational consultant, elaborated the concept of mind mapping in his seminal text- The Mind Map Book and his TV show - Use your Head broadcasted on BBC, mind maps became a popular way of brainstorming. Even Leonardo-Da-Vinci used them for note-making. In the third century, Porphyry of Tyros did the first recorded use of mind maps. It is a technique of clustering ideas around the main topic and relating it with other associated ideas and connections. Mind mapping is the technique to chart the stream of free-flowing ideas in an organized and logical way. There are various techniques to do this, but one of the most popular and standard techniques of brainstorming is mind mapping.

So, if you want logical conclusions, then it is essential to organize and chart this nonlinear flow of ideas. An interesting fact here is that, in the mind, ideas often flow in a random and a non-sequential manner. When we brainstorm, a stream of free-flowing ideas form a cluster in our mind. How many times in life have you brainstormed ideas to derive solutions for specific problems or to expand your thoughts? At some point in life, we all have indulged in this rigorous activity.

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